Advertising
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Social media is a powerful tool, but it’s not a one-size-fits-all strategy. Brands that succeed are the ones who adapt to its ever-changing landscape, understand their audience, and treat it as a conversation rather than a sales pitch. Instead of repurposing TV ads, they create engaging content tailored to each platform, focus on long-term brand…
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Unless you have started a business from scratch, it can sometimes be difficult to know what a company stands for and what their values are.
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On Monday I joined the “Elevate Your TikTok Ads Game” workshop with the TikTok team, and the evolution of TikTok ads from a year or so ago is something else! 🚀 Here’s a few bite-sized takeaways: 🛒 70% of TikTok users are clicking ‘buy’ – with 34% doing it frequently. 🎯 For better ad results, mix it…
Talor Gilchrist 