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Elevate Your TikTok Ads Game

Mar 15, 2024

Advertising, media, social media, Strategy, TikTok

ad groups, ad results, Advertising, algorithm, audience targeting, budget, campaigns, convert, custom audiences, data collection, experiment, instant pages, lookalikes, optimisation, purchase, recruit, remarket, spark ads, split testing, TikTok

On Monday I joined the “Elevate Your TikTok Ads Game” workshop with the TikTok team, and the evolution of TikTok ads from a year or so ago is something else! 🚀 Here’s a few bite-sized takeaways: 🛒 70% of TikTok users are clicking ‘buy’ – with 34% doing it frequently. 🎯 For better ad results, mix it…